HR-SENSE earphones will monitor fitness biometrics with unmatched accuracy and deliver unique fitness insights to users

Raleigh, N.C. and Sydney, Australia – February 23, 2016 – Valencell, the leading innovator in wearable biometric data sensor technology, and BioConnected, experts in health and fitness biometrics specializing in the development of biometric measuring software and integrated in-ear wireless hardware solutions for the rapidly expanding mobile fitness and health market, today announced the licensing of Valencell’s PerformTek® technology to BioConnected for the development of its HR-SENSE all-in-one advanced Bluetooth wireless biometric training earphones.

The new HR-SENSE earphones will enable the end-user to exercise and train with real-time intelligent voice coaching and fitness monitoring. The device will be tightly coupled with intuitive post-session biometric analytics tracking both current and past exercise sessions, guiding users to improve fitness levels and train smarter with unmatched accuracy.

The BioConnected HR-SENSE biometric earphones incorporate Valencell’s patented PerformTek biometric measurement technology, which enables an end-user to monitor multiple personal biometrics such as: heart rate, distance, pace, speed, cadence, total steps, energy expenditure, net-fat burned, current time, time elapsed and elevation. Unique to the BioConnected HR-SENSE is the ability to assess and monitor Heart Fitness Age – a critical factor in determining overall body fitness. In addition to the biometric measurement capability and the highly intuitive BioConnected App, the BioConnected HR-SENSE Bluetooth wireless earphones deliver music and allow phone calls to be made and received during exercise sessions.

“We are very pleased to be partnering with Valencell, the leader in wearable biometric sensor technology, to bring our HR-SENSE smart earphones to market,” said Sven Rees, Managing Director, BioConnected. “Valencell’s PerformTek technology is the gold standard in biometric accuracy for wearables. We know that by choosing Valencell we can be confident that the product will exceed user expectations, and enable an outstanding user experience.”

Valencell’s technology powers the biometrics in more wearable devices on the market today than any other technology provider. The accuracy of Valencell’s PerformTek technology has been independently validated by numerous research institutions, including Duke University, NC State University, and the American College of Sports Medicine. Licensing Valencell’s technology also gives BioConnected access to Valencell’s global ecosystem of manufacturing partners and Valencell’s Biometrics Lab, one of the most experienced biometrics labs in the world, for testing and validation of the HR-SENSE device.

The BioConnected HR-SENSE will launch in all major International markets this summer.

About BioConnected

BioConnected Pty Ltd., headquartered in Sydney Australia, was established in 2014 to develop highly accurate biometric measuring devices targeted for the fitness, sport and health markets utilizing unique sensor technologies incorporating intuitive software and hardware solutions coupled with personalized voice-feedback with an ability to monitor and historically track fitness improvements so to motivate users, whether beginner or professional towards the improvement of overall fitness and health. With a specialized team in health, fitness, sport physiology, software and hardware development, BioConnected are leaders of highly accurate, fully integrated biofeedback ‘wearable’ devices. Connect with BioConnected atwww.bioconnected.com and Never Miss A Beat®.

About Valencell

Valencell develops performance biometric sensor technology and licenses this patent-protected technology to consumer electronics manufacturers, mobile device and accessory makers, sports and fitness brands and gaming companies for integration into their products. Valencell’s PerformTek® biometric sensor technology employs biophysical signal characterization to actively characterize biophysical signals for removing physical noise and extracting highly accurate biometric information. Valencell’s PerformTek-powered sensors are the most accurate wearable biometric sensors that continuously measure heart rate and activity. Valencell has invested years into the research and development of its PerformTek sensor technology, protected by dozens of granted patents and independently validated by the Duke Center for Living, North Carolina State University, the Human Performance Laboratory and a fellow of the American College of Sports Medicine.