Raleigh, N.C. – November 18, 2015 — Valencell, a leader in biometric data sensor technology, today announced that its president and co-founder, Dr. Steven LeBoeuf, will present Wearable Sensors: Bridging the Gap Between Fitness and Health at IDTechEx Wearables USA 2015 conference on November 19, 2015 in Santa Clara, California. Dr. LeBoeuf will also be delivering a masterclass session on wearable sensors at the event.

IDTechEx Wearables USA 2015 is America’s largest event on wearable technology. IDTechEx Research believes that the wearable technology market will rise three fold over the next ten years from $24 billion in 2015, with the growth enabled by many new technology innovations becoming available now and over the next few years. The show brings together numerous industry experts to discuss topics ranging from industry trends and opportunities, including new use cases and applications for wearables in everything from biometric sensors to fashion to the military.

During his session, Dr. LeBoeuf will take the audience through a discussion around how high performance biometric sensor technology can drive the wearable market beyond basic fitness tracking to products that will impact public health in ways never seen before.

“Wearable biometric sensor technology ownership is growing, but mass consumer adoption has yet to be realized because consumers have yet to have that ‘I can’t live without this’ moment with the current set of wearable products,” said Dr. Steven LeBoeuf, president and co-founder of Valencell. “The primary underlying factor that is keeping biometric wearables from reaching their true potential is the inability to deliver meaningful, actionable personalized health insights, because the biometric sensor technology used by the leading consumer brands is unable to provide consistently accurate data.”

Dr. LeBoeuf’s masterclass session will provide a more detailed look at the component-level building blocks that go into biometric wearables, how the sensors work, and how to use the data to generate compelling user experiences.

IDTechEx Wearables USA 2015 uniquely covers end user needs and wearable technology innovations. Attended by over 700 key people across the value chain and 30+ exhibitors in 2014, this is the largest show in the U.S. covering wearable technology.

To set up a meeting with Dr. LeBoeuf at the event, please contact media@valencell.com.

About Valencell

Valencell develops performance biometric sensor technology and licenses this patent-protected technology to consumer electronics manufacturers, mobile device and accessory makers, sports and fitness brands and gaming companies for integration into their products. Valencell’s PerformTek-powered sensors are the most accurate wearable biometric sensors that continuously measure heart rate and activity. Valencell has invested years into the research and development of its PerformTek sensor technology, protected by dozens of granted patents and independently validated by the Duke Center for Living, North Carolina State University, the Human Performance Laboratory and a fellow of the American College of Sports Medicine.