Valencell’s PerformTek Precision Biometrics Technology to be Demonstrated at Hong Kong Electronics Fair

RALEIGH, NC (October 11, 2012) – Valencell, an innovator in mobile health and fitness technology, today announced a partnership with Samsin, Innotec Co., Ltd., a Korea-based leading headset contract manufacturer for original equipment manufacturers (OEMs). Samsin is now an approved contract manufacturer of earbuds powered by PerformTek sensor technology.

This relationship enables licensees of Valencell’s patented sensor technology to use Samsin as their contract manufacturer and accelerate their time to market. Samsin will help Valencell’s licensees design, develop, test and manufacture their products.

Valencell executives will demonstrate PerformTek Precision Biometrics during the Hong Kong Electronics Fair in Samsin’s booth #5B-F24. The Electronics Fair runs October 13-16 at the Hong Kong Convention and Exhibition Center.

PerformTek Precision Biometrics captures accurate health/fitness data – such as heart rate, speed, distance, pace, cadence, calories burned and VO2 max (aerobic fitness) and uses these metrics to provide meaningful fitness assessments. The technology seamlessly integrates into audio earbuds and smartphone apps people are already using while exercising. PerformTek continuously measures more real-time biometric and physiological data than any other fitness monitors with high accuracy and consistency.

“The industry has been waiting for a way to seamlessly measure fitness and performance metrics through devices people already wear during exercise. This new partnership with Samsin Innotech will accelerate the time-to-market for PerformTek licensees,” said Dr. Steven LeBoeuf, co-founder and CEO of Valencell.

Samsin, the first headset manufacturing company in South Korea, makes products for many brand name OEMs. The company has a long history in the industry and is experienced with both Bluetooth and wired technology. Recently Samsin developed Valencell’s own prototypes.

“For nearly 40 years we’ve provided headset contract manufacturing solutions for companies worldwide. Valencell has developed a breakthrough technology in this industry and we’re pleased to be the approved and preferred CM for PerformTek Precision Biometrics,” said S.K. Kim, CEO of Samsin, Innotec Co., Ltd.

In addition to earbuds, other form factors that utilize PerformTek Precision Biometrics, such as arm bands and wrist devices, are on the horizon. Attendees at the Electronics Fair interested in learning more about licensing Valencell’s technology should contact info@valencell.com.

The Hong Kong Electronics Fair attracts attendees from around the globe and presents various electronics products and services, such as audio-visual products, navigation systems, telecommunications products and testing, inspection and certification services.

About Valencell                                                                                                                                                                                                                               Founded in 2006 and headquartered in Raleigh, North Carolina, Valencell develops wearable fitness monitoring technology and licenses this technology to consumer electronics manufacturers, mobile device and accessory makers, and sports and fitness brands for integration into their products. Valencell’s PerformTek sensor technology seamlessly integrates into audio earbuds and connects with smartphone apps people are already using while exercising. It measures more real-time biometric and physiological data than any other fitness monitor with a high degree of accuracy and consistency, and uses that data to give people meaningful health and fitness assessments. PerformTek has been clinically validated by Duke University and other independent research institutions.

About Samsin

Samsin is a global ODM/OEM supplier of various acoustic, audio related products, equipment, systems, and accessories. The company was founded in 1972 in Korea and has since expanded to include two major company owned, ISO 9001/14001 certified, manufacturing facilities in China and offices in the US, Japan and Australia.  Samsin complies with internationally recognized standards on social responsibility, human rights and welfare of employees.